January 12, 2018

Swedish Oumph! Product of the Year in Norway

Competing with 55 other products, Oumph! from Food for Progress, was awarded Foodservice Product of the Year by Norwegian NorgesGruppen and Asko. “A real innovation that hits many important points for innovation,” according to the jury.

– Even if Oumph! has received a fantastic reception in Norway we did not expect this. We are incredibly happy and proud of this award, says Carl Montelius, Head of Customer Relations at Food for Progress.

The Foodservice Product of the Year was awarded at NorgesGruppen’s and Asko’s annual customer and supplier meeting in Norway. Other prizes awarded included Supplier of the Year and Customer of the Year.

The jury’s Foodservice Product of the Year motivation
A real innovation that hits many important points for innovation.This product also has the widest appeal on brand and customer level. It has had steady and high growth since the launch, and within its product group it also accounts for a good share of the total. The product with the highest score also integrates many important trends, such as sustainability, Co2 reduction, taste punch, foodies and the young. Among 55 products, we are pleased that the 2017 Product of the Year is Oumph! from Food for Progress.

About NorgesGruppen and Asko Servering
NorgesGruppen is a Norwegian company with some 1,850 grocery stores and 650 kiosks. ASKO is Norway’s largest wholesaler and distributes food to NorgesGruppen’s chains. ASKO is also a major supplier to food service.

About Oumph!
Oumph! is food from the plant kingdom. Made of soybeans. Oumph! comes in many varieties, three natural and a bunch of different seasonings and marinades. Find out more about Oumph here!

For further information, please contact:
Carl Montelius, Head of Customer Relations, Food for Progress, +4670-305 33 01.